Saturday, 26 October 2019

the Little Book of Colour

This book by Karen Haller proclaims, per its subtitle, that it will informatively equip its reader to better transform their lives utilising the psychology of colour. I didn't even know there was such a thing - apart from, of course there is, and it's mindblowingly subtle & powerful in its everyday constant potency. The kinda thing you never think about until you do then you can't ever unsee it - or remove from your daily awareness of such a basic thing as colour some residual echoes of the backdrop; each colour's psychological hefts - which are affected partly by cultural context and personal taste, but weirdly there's a deep-rooted similitude in how colours affect people's brains. What it may make someone think or feel is impossible to neatly predict, as everyone processes things differently and most common colours have widely variably symbolic purposes in different cultures - but I learnt from Haller that each colour actually triggers particular neurological responses and these are pretty consistent across human diversity... which means that carefully chosen & crafted combinations of colours tend to induce reliable effects in those perceiving them.* Visually delicious and accessibly written, this was a fascinating surprise: I bought it for my sister's birthday & ended up reading it all in about an hour and a half on the coach before she got it.



* Obviously yes, there's a good two or three chapters exploring meaty applications of all this theory in workplaces, home decor and personal fashion.

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